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bYOB

bYOB

Marketing Activity

Trailer

Both myself and Sophie directed the creation of the trailer, we wanted to create something simple, that was one image that could summarise the work.

 
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Photoshoot

At the start of the process we worked with photographer Christa Holka to create marketing images for the work. This was a very collaborative process between 70/30 Split and Christa. The aim was to show the contrast between the ‘toughness’ of the costumes and the tenderness that we wanted to show in the performance. The three photos above were the final ones that were chosen.

The lead image was selected as one of the lead posters for Transform and was the cover of the What’s On Guide for the Riley Theatre.

 
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PROMOTIONAL interview

NSCD arranged an interview with Culture Vulture to promote the premiere.

Read Article

 

R&D and creative process

Videos and studio notes from all of the creative weeks in the studio have been documented in my creation blog.

READ THE BLOG

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FINAL PERForMANCE

 

audience feedback

  • Seamless! Such a journey! The work brought up so many social, political and emotional issues in bold but subtle ways.

  • Loved it! Cheeky, funny, provocative, fresh, engaging.

  • Fun and thought-provoking.

  • Great. It wasn't always apparent what was going on but I loved the way it was open to interpretation. Fantastic choreography.

  • Brilliant, clever, playful.

  • I'm not a dance expert by any stretch of the imagination, but I enjoyed the exploration/dissection of modern masculinity.

  • An intelligent and beautiful piece. Inevitably, there are aspects I was uncomfortable with but ultimately it didn't portray men as one-dimensional.

  • Happy to have caught 70/30 Split - subversive, funny, satisfying.

REVIEW

“Funny, frightening and absurdly touching, bYOB is a heartfelt plea to the yob within us all. With teddy bears.” - Culture Vulture

READ REVIEW